DES LYDIA
Graphic Designer

Rates

 
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PACKAGES, RATES & MORE

The following price-points are just a guide to what you could expect for a certain price-point; not to be viewed as rigidly fixed.

If you are unsure what budget category you fall into, or would like to discuss options that I don’t mention below, then please get in contact with me here so we can find the right solution for you.

Please do bear in mind that I am very flexible, and open to negotiations for all projects, given how each project can be so unique and hard to provide an estimate without seeing a brief.


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SHORT BRAND PACK • $300 — $500

Suitable for: 
A header/logo for a small modest personal website/business, and/or personal blog, running a casual part-time online store, and other non-business critical uses. This category is also often for the client looking to have simple logo re-designs done. 

Deliverables Include (subject to agreement):  Primary Logo Design and Alternative Logo Lock-ups (portrait, landscape etc, as appropriate) – Social Media Profile Image – Website Favicon – Transfer of Design Copyright/Ownership 


TALL BRAND PACK • $500 — $1,000 

Suitable for: 
A website header logo and/or blog, individuals looking for a personal logo, running a small online store, start-up individual self-employed, freelancer and other minor business uses. 

Deliverables Include (subject to agreement):   Primary Logo Design and Alternative Logo Lock-ups (portrait, landscape etc. as appropriate) – ‘Tall’ Brand Identity Elements (3-5 icons, 1 patterning graphics) – Social Media Branding (profile photo, header photos, website favicon) – Logo Guidelines Sheet 1-4 Pages – Stationery & Web Design (letterhead, compliment slips, business cards etc.) – Ongoing Consultation & Advice during/after project ends – Transfer of Design Copyright/Ownership.

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GRANDE BRAND PACK • $1,000 — $5,000 

Suitable for: 
(Local, regional and national reach) self-employed and self-employed with staff, consultants and consultancies, small to medium size companies and businesses with physical premises and/or an online presence.
You might have just a strong web based presence and/or physical business locations (local and possibly nationwide) where the logo may need to appear on: signage for buildings, signs for vans, clothing and uniforms and other customer facing

Deliverables Include (subject to agreement):  Primary Logo Design and Alternative Logo Lock-ups (portrait, landscape etc. as appropriate) – ‘Grande’ Brand Identity Elements (5-10 icons, 2 patterning graphics, illustration & photography style) – Social Media Branding (profile photo, header photos, website favicon) – Logo Guidelines Sheet 1-4 Pages – Stationery Design (letterhead, compliment slips, business cards etc.) – Ongoing Consultation & Advice during/after project ends – Transfer of Design Copyright/Ownership. 
PLUS: Logo & Brand Identity Manual (Number of pages TBC) 
Development and design of supporting brand identity elements, styles, and deliverable assets (details of which to be discussed.) 


VENTI BRAND PACK • $,5000 — $10,000+ 

Suitable for: 
(local, regional, national and global reach) self-employed with staff, consultants and consultancies, medium to large size companies and businesses with physical premises and/or an online presence. 
(local, regional, national and global reach) web based (e-commerce) business. 
a strong web based presence and/or a number of physical business locations (local, national and possibly worldwide) where the logo may need to appear on: signage for buildings, signs for vans, clothing and uniforms and other customer facing locations/places (touch-points) etc. 

Deliverables Include (subject to agreement):  Primary Logo Design and Alternative Logo Lock-ups (portrait, landscape etc. as appropriate) – ‘Venti’ Brand Identity Elements (5- 10+ icons, 3 patterning graphics, illustration & photography style) – Social Media Branding (Facebook & Twitter) – Logo Guidelines Sheet 1-4 Pages – Stationery Design (letterhead, compliment slips, business cards etc.) – Ongoing Consultation & Advice during/after project ends – Transfer of Design Copyright/Ownership. 
PLUS: Logo & Brand Identity Manual (Number of pages TBC) – Development and design of supporting brand identity elements, styles, and deliverable assets (details of which to be discussed.) 

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